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PHYTO USA brings French botanical hair care excellence to America, specializing in plant-based treatments that are 95% natural and free from parabens, silicones, and mineral oils. Founded by celebrity hairdresser Patrick Alès in 1965, PHYTO was born from his vision to create healthier alternatives to chemical-laden products and has been trusted by icons like Brigitte Bardot and Catherine Deneuve. Our mission is simple: "Beautiful and healthy hair through plants" - treating hair and scalp as the precious, living ecosystem it deserves. We offer a comprehensive range of hair thinning treatments, nutritional supplements, botanical shampoos and conditioners, and natural styling products and oils. Our innovative heritage includes our founder's invention of "Le Brushing" - the original blowdry technique that defined 1960s hair fashion. Today, PHYTO USA continues leading the botanical hair care revolution with decades of French expertise and sustainable, plant-powered solutions for healthier hair.

Website https://us.phyto.com
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Industry Retail

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