ecoATM and Gazelle are redefining how people and businesses manage technology responsibly. With more than 7,100 kiosks nationwide and a robust online platform, we make it easy to trade in, trade up, or recycle devices securely and sustainably.
For consumers, that means turning old tech into instant cash—or upgrading to a certified pre-owned device that’s better for your wallet and the planet. For our retail and brand partners, it means driving foot traffic, offering customers a value driving service they love, and supporting measurable ESG impact.
Together, ecoATM and Gazelle are building the infrastructure for a circular tech economy—one where every device gets a second life, every trade-in makes a difference, and sustainability scales across millions of users and organizations.
The world is waking up to what fast tech costs. Back Market is where the revolution shops.
We make refurbished tech the smart, confident choice by building trust in quality, repair and circularity. New is not always better. Smarter is.
As a certified B Corp, our mission is to create a world that does more with what we already have by prolonging the lifespan of electronic devices through circularity and repair. We have grown by double digits year over year and now serve 18 million customers across 17 markets, avoiding more than 2 million tons of CO2 emissions*
*Back Market calculation based on ADEME 2022 methodology.
Founded in Paris in 2014 by Thibaud Hug de Larauze, Quentin Le Brouster and Vianney Vaute, Back Market is a leading global marketplace where people can buy professionally refurbished technology or trade in their devices.
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Gazelle (www.gazelle.com) is the nation's leading consumer electronics reCommerce site, providing an easy, fast and safe way for consumers to buy Certified pre-owned devices or get cash for their used electronics. Gazelle reduces the risk and effort of buying and selling pre-owned electronic gadgets online with benefits such as comprehensive data removal and a reputation for very strong customer service, recognized by an A+ Better Business Bureau rating and a 9.5/10 Reseller Ratings review average. To date, Gazelle has paid out more than $200 million and bought and resold more than two million devices, helping consumers upgrade to the latest technology.
Gazelle pioneered the reCommerce market since it launched in 2008 and created a marketplace for used consumer electronics. Once processed, these devices are resold through retail channels and a global network of wholesale distributors.
Based in Boston, Ma., Gazelle is privately owned and backed by premier venture capital firms Venrock Associates, RockPort Capital Partners and Physic Ventures.