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Peter McMahon Location
Melbourne, VIC, AU
Peter McMahon Work
2024 -now Director - Strategic Marketing Experiences @
2018 -now Founder and MD @
2018 -now Founder @
2017 -now Principal Consultant @
2023 -2024 Director - Strategic Marketing Projects @
2023 -2023 Interim Head of Marketing @
2020 -2023 Data and Digital @
2016 -2017 Group Director - Marketing Operations and Partnerships and Deputy CMO @
2016 -2016 General Manager (contract) @ Chisholm Online
2013 -2016 Director - Digital UX, Marketing and Communications @
2011 -2012 Executive Director - Marketing, Sales and Digital @
2007 -2010 Group Manager - Interactive Strategy @ Tatts Group Limited
2002 -2007 Marketing and Channel Mgr - Interactive @ Tattersall's
2000 -2002 Director @ ecentricity PL
Peter McMahon Education
S.I. Newhouse School of Public Communications at Syracuse University 2018-2018
Monash University
(Psychology, English Literature, Sociology)
1983-1986
Australian Institute of Management
(Leadership, Management)
RMIT University
(Project Management)
Melbourne Business School
Master of Business Administration (Leadership)
Peter McMahon Skills
Digital Marketing
Marketing Strategy
Strategy
Social Media
Marketing
New Media
Management
Team Management
Program Management
Online Advertising
Digital Strategy
Email Marketing
Online Marketing
E-commerce
Business Strategy
Digital Media
Media Strategy
Mobile Devices
Marketing Management
Customer Acquisition
Interactive Marketing
SEM
Leadership
Integrated Marketing
CRM
Sales
Creative Direction
Strategic Partnerships
PPC
Direct Marketing
Marketing Communications
Analytics
Social Media Marketing
Web Analytics
Advertising
Web Interface Design
Contract Negotiation
Lead Generation
Content Strategy
Start-ups
SEO
Web Development
Campaign Management
Budgets
Mobile Marketing
Content Management
Strategic Communications
Entrepreneurship
User Experience
Team Leadership
E Commerce
Brand Experience Design
Start Ups
Employee Brand Engagement
Brand Strategy
Brand Positioning
Brand Management
Corporate
Retail And Brand Identity Systems
Brand Architecture
Peter McMahon Summary
Peter McMahon, based in Melbourne, VIC, AU, is currently a Director - Strategic Marketing Experiences at La Trobe Financial. Peter McMahon brings experience from previous roles at Affiniti Digital - Executive digital services & advisory, We Three Kings Australia, Entertainment Strategy Group (ESG) and La Trobe Financial. Peter McMahon holds a 2018 - 2018 S.I. Newhouse School of Public Communications at Syracuse University. With a robust skill set that includes Digital Marketing, Marketing Strategy, Strategy, Social Media, Marketing and more. Peter McMahon has 4 emails and 1 mobile phone numbers on RocketReach.
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