Peter Liao Email & Phone Number
Global Head of Media and Platforms @ eMolecules Zoetermeer & Cumberland
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Peter Liao Location
- Los Angeles, CA, US
Peter Liao Work
- Global Head of Media and Platforms @ (January 2026 - Present)
- Global Head of Media and Platforms @ (October 2025 - Present)
- Head of Brand and B2B Media @ (October 2023 - October 2025)
- Global Digital Media Lead @ (May 2022 - October 2023)
- Senior Manager, Enterprise Digital Strategy and Planning @ (November 2021 - April 2022)
- Senior Manager, Digital Media Investment @ (April 2021 - November 2021)
- Director, Demand Partnerships and Marketing @ (June 2020 - March 2021)
- Vice President, Media Strategy @ (October 2017 - May 2020)
- Director, Campaign Management, West @ (September 2016 - October 2017)
- Manager to West Coast Lead, Advanced TV @ (March 2014 - August 2016)
- Associate Director, Cross-Channel Strategy and Investment @ Spark Foundry (September 2013 - March 2014)
- Supervisor, Cross-Channel Strategy and Investment @ (March 2013 - September 2013)
- Strategist to Supervisor, Cross-Channel Strategy @ (April 2011 - March 2013)
- Assistant to Strategist, DR and Performance Marketing @ (October 2009 - March 2011)
Peter Liao Education
- University of Michigan
B.A. (Communication Studies (Concentrated in Marketing and Psychology))
2005-2009
Peter Liao Skills
- Account Management
- Acquisition Marketing
- Ad Serving
- Advertising
- Analytics
- Brand Management
- Brand Marketing
- Campaign Optimization
- Competitive Analysis
- Consumer Behaviour
- Customer Acquisition
- Digital Marketing
- Digital Media
- Digital Strategy
- DoubleClick
- Google Ads
- Growth Marketing
- Integrated Marketing
- Lifecycle Marketing
- Management
- Marketing
- Marketing Strategy
- Media Buying
- Media Planning
- Media Strategy
- Mobile Advertising
- New Media
- Omnichannel advertising
- Online Advertising
- Paid Social Media
- Pay Per Click (PPC)
- Performance Marketing
- Programmatic
- Programmatic Media Buying
- Quantitative Analysis
- Quantitative Analytics
- Social Media
- Social Media Marketing
- Strategic Planning
- Strategy
- Web Marketing
- comScore
- Customer Service
- Leadership
- Channel Strategy
- Taste
- Microsoft Office
Peter Liao Summary
- Peter Liao, based in Los Angeles, CA, US, is currently a Global Head of Media and Platforms at SPECS. Peter Liao brings experience from previous roles at Snap Inc. and T-Mobile. Peter Liao holds a 2005 - 2009 B.A. in Communication Studies (Concentrated in Marketing and Psychology) @ University of Michigan. With a robust skill set that includes Account Management, Acquisition Marketing, Ad Serving, Advertising, Analytics and more. Peter Liao has 3 emails and 4 mobile phone numbers on RocketReach.
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