Personal Insight Information

Insight MD® is a healthcare consultancy which prepares healthcare organizations to design and implement data-driven, outcomes-focused strategies and deliver innovative, values-based solutions. In a world in which change is the only constant, we help organizations achieve clarity of purpose, recognize and leverage strengths, and establish market-differentiating competencies. Today’s complex healthcare landscape demands clinical insights, business acumen, and holistic action. Our work with start-ups, leading healthcare providers, top employers, and employee benefits professionals provides leaders with a 360-degree view and proactive approaches to achieve optimal outcomes. Healthcare Consulting Services • Healthcare Start-Up Consulting • Chief Medical Officer (CMO) Services • Translating Data into Outcomes | Analysis & Strategy • The Quadruple Aim | Clinician Burnout | Coaching • Health Disparities | Innovation from the Ground Up Who We Serve • Healthcare Start-Ups • Employers • Employee Benefits Brokers • Healthcare Consultants • Healthcare Professionals Experiencing Burnout • Medical Organizations • Health Services Companies | Payers About Z. Colette Edwards, M.D., M.B.A. Known as “The Insight Doctor,” Colette blends the medical insight of a physician, the business acumen of an MBA-trained executive, and the holistic health and wellness outlook of an integrative coach to pack a one-two punch of inspiration and industry-leading healthcare business expertise. As the National Medical Director of Associate Health and Well-Being for a Fortune 50 company, and the founder and CEO of Insight MD and PeopleTweaker, her goal is to put the “health” back into healthcare and to drive the financial health of organizations.