"It is our mission to create an extraordinary automotive purchase and ownership experience."
- Park Place Mission Statement
At Park Place, our success has been built upon our ceaseless commitment to client service excellence. This is more than just a "catch phrase" for us. It is our pledge. We strive day-in and day-out to meet the needs of our clients in the showroom, on the service drive, and in the community. When you walk into our showroom, you’ll be treated with courtesy and respect by friendly and intelligent people who genuinely care about your concerns. When you drive your car onto our service drive, you can rest assured that only factory-trained, certified technicians using only genuine factory parts and the most advanced state-of-the-art technology will be working on your vehicle.
In the communities where we work and live, Park Place continuously gives of its time and resources for the betterment of our neighbors. Whether it is a blood drive in a time of need, the sponsorship of a local charity event, or simply "man hours" on a food line, we steadfastly stand behind our communities.
What all this says about us is that, when it comes right down to it, we believe we can offer you the very best ownership experience possible; from the moment you walk into our showroom, throughout the life of your vehicle and beyond. We are inspired by our clients’ satisfaction and driven by our core convictions.
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Our mission has been to provide our customer family with the best automotive buying and ownership experience in the industry. Our message has been consistent – provide superior products, competitive pricing, a top quality professional staff and the best customer service in the industry.
On March 19, 1990 we opened our doors with only eleven employees to staff our sales, parts and service departments. We have since remained Central Virginia’s Elite Lexus Dealership and currently, with many of the original staff members, employ more than 100 members of our community. We were first presented the "Elite of Lexus" award in 1991 and have held the distinction each consecutive year since 1996. “Elite Dealers” are awarded based on consumer feedback from surveys rating owner satisfaction in service and sales; in addition, to exceeding rigorous Lexus operational and certification standards. Our Award-Winning Service Department is one of the nation’s leading Lexus Benchmark Service dealers. Lexus of Richmond is dedicated to giving back to the community that we reside in. We are the proud sponsors of various non-profit organizations and programs, including the Lexus of Richmond Champions for Charity Golf Tournament, benefiting the Bon Secours Cancer Institute. The Lexus of Richmond Pursuit of Perfection Leadership Award, in partnership with WRLH-TV FOX and 1140/WRVA, was established 14 years ago and recognizes one outstanding high school senior scholar athlete each week during the school year, and awards one of the nominated students with a $20,000 scholarship. We look forward to earning your new business, or continuing to serve you as an existing customer.