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I am a freelance writer with experience in behavioural psychology, brand messaging, thought leadership, marketing, research methodologies and various forms of writing. My main goal is to craft clear and powerful messages that convey your business ethos and brand promise in a number of creative ways. To me, writing is craft, and I take a personal interest in the main outcome you want to achieve in your business. In short, I offer different forms of writing in four main specialised categories: 1. BRAND COMMUNICATION SUPPORT Your customers need to know why what you do matters. Be aware of what can they expect to experience from your employees, products and services. I can offer the following writing services: * Media / Press Releases. * Special Events Reporting. * Blog Articles. * Social Media Messages. 2. THOUGHT LEADERSHIP ESTABLISHMENT Few things are as important as being a credible provider of information and resources to your customers. I can offer the following writing services: * Researched Content. * Long Form Content. * Case Studies. * Specialised Content Articles. 3. MARKETING OPTIMISATION Today products and services are complex, and overwhelming. Simplify your customer’s decision making experience through clear and on-point writing and descriptions. I can offer the following writing services: * Copy Writing. * White Papers. * Marketing Material. * Sales Campaigns. 4. TECHNICAL DOCUMENT DEVELOPMENT Noteworthy products and services come with practical user, support and technical operating instructions. I can offer the following writing services: * User Manuals. * Training Manuals. * Technical Manuals. * Product Specifications and Abstracts. Further to the above, I can also be of service in the following areas: • EDITING AND PROOF READING • PROJECT MANAGEMENT • STRATEGY • GLOBAL AVAILABILITY