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At PEBE, we get the challenges girls of all ages face when getting active. As women ourselves, we’ve been there. Done that. Endured the uncomfortable sports bra. Two-thirds of girls are embarrassed by boobs moving during sport, leading to over 60% of them dropping out of sport after puberty, and boobs becoming one of the biggest barriers to women exercising... all because they don't have great sports bras. Finding the right sports bra doesn’t just change your workout, your run or your game. It changes your life. This is what we do. Currently privately owned. Backed by Innovate UK grants. PEBE. Your personal best.

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Lucy Horsell is the Co-Founder of PEBE.

6 people are employed at PEBE.

PEBE is based in London, England.

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