PDi Information

Stop managing dashboards. Start driving performance. The programmatic ecosystem is fragmented, reducing efficiency by up to 30% and forcing brands into an operational nightmare of disjointed platforms. PDi solves this. Through Primer™, our unified activation and measurement ecosystem, we provide a single point of entry to the entire landscape. We enable you to fluidly optimize media across 15+ DSPs (including The Trade Desk, DV360, Amazon, Yahoo, Retail Media Network, and Paid Social) without the overhead of multiple contracts or disjointed reporting. The PDi Advantage: -The DSP-Agnostic Edge: Access the programmatic supply chain through one streamlined buying point. -Operational Velocity: Eliminate fragmented invoicing and manual setup across multiple platforms. -Reporting and Optimization Transparency: Gain granular insights via customizable dashboards that single-DSP solutions often obscure. -NoraAI Autopilot: Our real-time AI feedback loop doesn't just bid—it learns across different DSP environments simultaneously, shifting spend to where it performs best in the moment. Built by Industry Veterans: Our team brings deep expertise from the front lines of AcuityAds, Quantcast, Microsoft, PHD, and MiQ. We built the solution we wished we had while working at the world’s largest DSP's and agencies. Global Hubs: Austin | New York | San Francisco | San Diego | Miami | Detroit | Toronto