Parleo (Agentic Commerce Infrastructure) Information

Parleo is the incentive layer for AI commerce. We help brands and retailers make their real value readable to the AI agents that now recommend what people buy: the pricing, promotions, member benefits and loyalty economics behind every product. Shoppers are handing discovery and comparison to ChatGPT, Gemini, Perplexity and Copilot. Those agents compare products on what they can parse, which is usually the list price. Most of what brands spend on loyalty programs, member pricing, card-linked offers and trade promotions never reaches the answer. Parleo measures that gap and closes it. • Share of Algorithm, a 100-point score for how AI agents see, read and value your brand across three pillars: Visibility, Accessibility and True Value. True Value carries half the score, and it's the part other tools don't measure. • The free Agentic Audit runs live shopper queries in your category and a full crawl of what agents can actually read, then returns a scored report with the fixes ranked by impact. • TrueSync compiles your catalog and incentive stack into one agent-readable record, so the value you fund shows up when an agent recommends you and when it transacts. We work with consumer brands and retailers in categories where incentives move the purchase: beauty, personal care, specialty retail, apparel, outdoor and CPG. Built out of Antler in San Francisco. Run a free Agentic Audit at parleo.io/audit