The Sleep Shop is a family owned and operated business located in the North Carolina foothills of the Blue Ridge Mountains. It is owned by Bill Howell, and it is operated by me, Lora Howell, Bill's daughter. Helping us are my cousin, David Wilcox, my Dad's wife, Debra, and her son, Nathaniel Braswell. Also helping us greatly is Paul Landis, who might as well be family. He is married to my best friend since first grade, Carma. In our stores and on-line, our customers get very personal attention from us. We're never pushy sales people. We have two missions: 1. To provide quality products that comfortably suit your sleep needs and your budget.