Padel 22 Information

The 22 is the advisory, community, media and education for the New Padel World. Padel has become one of the fastest-growing sports on the planet, and one of its most interesting business stories. New clubs, new capital, new brands and new markets are arriving every week. The 22 exists to help the people building in the sport do it well, and to help those outside it understand where the real opportunity lies. Founded by Ben Nichols, The 22 grew out of Padel 22, the world's first communications and PR agency dedicated to padel. Today it brings together everything we do under one roof: → Work With Ben Nichols: advisory retainers, strategy projects, speaking and hosting → Insider 22: the global membership community for operators, investors and founders in padel and emerging racquets → Learn: Day One, the communications course built specifically for padel clubs → Emerging: the racquet sports business podcast, co-hosted by Ben Nichols and Patricio Misitrano → The 22 Sessions: live events for the people shaping the industry → The 22 Newsletter: Inside the New Padel World, with analysis and opinion on the business of the sport We don't show people how to play padel better. We show them how the padel business actually works. thetwentytwo.co