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Pierre Audoin Consultants (PAC) was born out of a vision – entrepreneur Pierre Audoin’s vision of a market research and consulting firm that would help businesses navigate the ever-changing technology landscape. Since its inception in 1976 in Paris, PAC has grown to become a trusted source of market intelligence and strategic guidance in the IT sector. What sets PAC apart is our commitment to accuracy and up-to-date information. With a bottom-up methodology that involves thousands of interviews and surveys annually, we deliver unparalleled insights and recommendations. Our dedication to innovation and constant updating of the PAC reference model has kept us at the forefront of the industry, serving the largest and most prestigious technology companies worldwide. As PAC continues to shape the future of software and IT services vendors through its outstanding services, it remains true to its tradition of excellence in market research and consulting. We are proud to announce the acquisition of IDATE. This strategic partnership expands our capabilities across digital infrastructure, 5G/6G, fiber, and public digital policy, and brings together two teams with a shared vision for the future. IDATE will continue to operate under its brand, now as part of the PAC Group. Learn more about what this means for our customers, partners, and team: https://www.pacanalyst.com/news/press-releases/pac-acquires-idate-to-cement-leadership-in-europes-digital-strategy-landscape/

Website https://www.pacanalyst.com
Revenue $16 million
Employees 616 (79 on RocketReach)
Founded 1976
Phone +49 89 2323680
Fax +49 89 7196265
Industry Market Research, Business Services General, IT Consulting and Outsourcing, Software and IT Services Market Research, Business Services, Strategic consulting for software and IT services companies, Marketing and Sales Support for Software and IT Services Compani, Software and IT Services Market
Web Rank 2 Million
Keywords Tech Market Research, Market Research, Global Technology, Consulting Firm, Technology Landscape, Emerging Technologies, Business Consulting, Market Analysis, Tech Consulting, It Consulting, Data Analysis, Market Intelligence, Strategic Consulting, Management Consulting, Business Strategy, Technology Research, Competitive Analysis, Business Intelligence, Information Technology, Digital Transformation
Competitors McKinsey & Company, Gartner, Bain & Company, IQVIA, Informa, Clarivate for Intellectual Property, Zinnov, Wood Mackenzie, Evaluate Ltd, FierceBiotech +59 more (view full list)
SIC SIC Code 87 Companies, SIC Code 873 Companies
NAICS NAICS Code 54 Companies, NAICS Code 54191 Companies, NAICS Code 541910 Companies, NAICS Code 5419 Companies, NAICS Code 541 Companies

PAC Questions

The PAC annual revenue was $16 million in 2026.

Spencer Izard is the Research Director of PAC.

79 people are employed at PAC.

The NAICS codes for PAC are [54, 54191, 541910, 5419, 541].

The SIC codes for PAC are [87, 873].

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