OWNE Information

$49 billion of pre-owned luxury is resold every year on someone's word. Our founder learned this the hard way. She bought a Hermès Kelly second-hand, at full price, from a shop, with paperwork. It was fake, and she found out only when she tried to sell it. The problem isn't only fakes. It's that nothing real can prove it's real. OWNE is the record for luxury goods. CARFAX made a car's history checkable, and the market repriced around it. We do the same for luxury: authenticate the item, then keep its record. Scan: any bag, watch, piece of jewellery or pair of sneakers, on an ordinary phone. No hardware, no lab. Verify: independent computer-vision and machine-learning modules each answer one narrow question. No single model judges the item, and when the value at risk is high, an expert authenticator makes the call. Passport: a digital record of authenticity, condition and ownership that travels with the item through every future sale. Brand passports are minted at manufacture, so the items already in circulation have no record. That's where we start. Our models learn from adjudicated counterfeit casework, border-seizure data and samples from the markets where fakes are made. Every expert-resolved case is fed back into training, so each verdict makes the next one harder to fool. Patent pending. Nia, our consumer app, is in private beta in the Gulf: 5,200 verified users, 51% 30-day retention and an NPS of 79, with zero paid acquisition (July 2026). We also work with resale platforms, insurers, lenders and customs authorities, who need proof before they trade, insure, lend against or clear an item. Our team combines luxury authentication, computer vision and Gulf market experience, headquartered in Dubai Own what's real.