Orijin Plus Information

Orijin Plus integrates IoT and Blockchain technology into a unique all-in-one platform, redefining product tracking, authentication and customer engagement in the F&B industry. Beyond merely tracing product origins, its innovative engagement module sets a new standard for what wholesale food brands can achieve, stimulating interactions that reinforce brand loyalty directly at the shelf level. Orijin Plus emerged from a personal need, founded by brothers Rhys and James Williamson as an internal solution for their own food brand. The motivation was born from a desire to bridge the gap between consumers and the far-flung origins of their food, spanning vast distances and in their case, continents. The brothers envisioned a future where food brands wouldn't just disclose their ingredients but reveal their story: where the food comes from, who creates it, and its impact on our world. Over five years, they crafted and honed Orijin Plus through numerous iterations, guided by the principle that initiatives promoting immutable and transparent supply chains should also spur measurable brand growth. Their efforts have birthed the Orijin System, piloting a revolutionary multi-brand coalition module, powered by a common reward currency. This groundbreaking feature not only challenges traditional norms but is also redefining the future of traceability and customer engagement. While this exciting development sets a new paradigm, it's important to note that the multi-brand coalition module is not yet available in all markets. Regardless, brands can immediately benefit from Orijin Plus's core traceability utility, thus aligning themselves with a pioneering platform that is reshaping industry norms. By partnering with Orijin Plus now, brands are securing a position with a trailblazer in the F&B industry, reaping the advantages of this association as the platform continues to innovate and grow.