OptimWise Technology Stack

Manage email marketing campaigns from design to follow-up, through personalization & segmentation, triggered automations, testing, & real-time reporting.

AdRoll is a widely-used ad retargeting platform that is used by a number of brands to retarget users with ads across social media, mobile, and the web. AdRoll offers solutions for both enterprises and agencies of all sizes. The retargeting app helps user to reach site visitors at the most optimal time with the most appropriate ad on any screen.

Collection of sound effects, royalty free music and stock audio.

Convertro is a marketing optimization platform that tracks and calculates the ROI of marketing touchpoints across all media.

Crunchbase is a platform for discovering industry trends, investments, and news about companies around the world.

Digg is the homepage of the internet, featuring the best articles, videos, and original content that the web is talking about right now.

Facebook is a social networking site that makes it easy for people to connect and share with family and friends online.

Facebook pixel is a snippet of JavaScript code that allows customers to track visitor activity on their website.

Adobe Illustrator is a vector graphics editor.

Pixlr is a photo editor and graphic design software.

Akamai Technologies, Inc. is an American content delivery network and cloud service provider. Akamai's content delivery network is one of the world largest distributed computing platforms, responsible for serving between 15% and 30% of all web traffic.

Amazon CloudFront is a content delivery web service.

Bugsnag is command center for software stability - empowering software teams to make data-driven decisions on when to focus on building new features, or when to fix bugs.

Cloudflare Content Delivery Network (CDN) is a geographically distributed group of servers that ensure fast delivery of Internet content, including HTML pages, JavaScript files, stylesheets, and images.

GitHub is a place to share code with friends, co-workers, classmates, and complete strangers, helping individuals and teams to write faster, better code.

Google Cloud CDN is a Cloud CDN solution by Google that enables customers to deliver content hosted on-premises or in another cloud over Google's high-performance distributed edge caching infrastructure.

Gravity Forms for WordPress is a full featured contact form plugin that features a drag and drop interface, advanced notification routing.

New Relic provides real-time performance insights into software, infrastructure and customer experience so software-driven businesses can innovate faster. New Relic cuts through the complexity and risk associated with digital transformation.

Cloud based storage systems by AWS.

Amazon Web Services (AWS) is a comprehensive, evolving cloud computing platform provided by Amazon that includes a mixture of infrastructure as a service (IaaS), platform as a service (PaaS) and packaged software as a service (SaaS) offerings.

IIS (Internet Information Services) is an extensible web server created by Microsoft for use with Windows NT family

OpenResty is a full-fledged web application server by bundling the standard Nginx core

AngularJS is a JavaScript-based open-source front-end web application framework mainly maintained by Google and by a community of individuals and corporations to address many of the challenges encountered in developing single-page applications.

ASP.net is an open source framework for building web applications and services with .NET and C#.

Bootstrap is a free and open-source front-end framework for designing websites and web applications. It contains HTML and CSS-based design templates for typography, forms, buttons, navigation and other interface components, as well as optional JavaScript extensions.

Dojo Toolkit is an open source modular JavaScript library designed to ease the rapid development of cross-platform, JavaScript/Ajax-based applications and web sites.

Font Awesome makes it easy to add vector icons and social logos to their website.

Gravatar is a service for providing globally unique avatars and was created by Tom Preston-Werner. It is owned by Automattic, having integrated it into their WordPress.com blogging platform.

Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.

JavaScript is the programming language of HTML and the Web.

BlueKai is the most interconnected media-independent data management platform, audience data marketplace, and analytics system in the industry. As experts in big data ingestion, analysis and portability, they help user connect all users own data assets (with external data) and put it to use everywhere user need it to be.

Clicky Web Analytics enables bloggers and small websites to get insights and live information about their online visitors.

Facebook Pixel helps organizations measure customer actions, build audiences and unlock optimisation tools. Facebook pixel is a snippet of JavaScript code that allows you to track visitor activity on your website.

Fathom Analytics provides simple, useful websites stats without tracking or storing personal data of your users.

FullStory helps product and support teams easily understand the customer experience by capturing every user event with a simple script.

Google Analytics allows users to measure sales & conversions, plus gain fresh insights into how visitors use sites, & how they arrived on site.

Hotjar is a complete website and mobile analytics tool enabling web developers, UI designers, analysts, digital marketers & more, to optimize the usability and conversion rate of their websites.

Microsoft Power BI converts data into rich interactive visualizations, utilizing business analytics tools to share dashboard-based insights across all devices.

CardinalCommerce specializes in mobile commerce & payment solutions to meet your card-not-present needs.

Chargify is a recurring billing and subscription management platform designed for subscription-based businesses which aims to end the billing bottleneck by providing tools such as offer management, recurring billing, revenue retention, analytics and third party integrations.

Cybersource is an e-commerce payment management company that simplifies and automates payment operations.

CyberSource provides platform that enables merchants to accept and manage payments, mitigate fraud, and secure their payment data.

Stripe is an online payment processing tool for internet businesses. Stripe handles everything, including storing cards, subscriptions, and direct payouts to their bank account. Meticulously designed APIs and functionality help users create the best possible product for their users.

Stripe Connect provides a powerful API and other tools needed to accept payments, as well as onboard, verify, and pay sellers and service providers. Users can tailor integration in various ways.

WePay helps platforms like marketplaces, crowdfunding sites & small business software seamlessly facilitate payments with no fraud loss.

Cloudflare mitigates threats from website scraping to application level attacks e.g. SQL Injection and DDOS Protection without any additional hardware.

Cookiebot is a GDPR and ePrivacy compliant cookie and online tracking solution.

reCAPTCHA is a CAPTCHA-like system designed by Google to establish that a computer user is human.

Sucuri provides malware removal, malware monitoring and website protection services.

Wordfence WordPress security plugin provides WordPress security, protecting your website from hacks and malware.

Cloudflare protects and accelerates any Internet application online without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare have all traffic routed through its intelligent global network, which gets smarter with each new site added.

Contact Form 7 is a tool to manage multiple contact forms.

Online surveys, email opt-in forms, contact forms, popups, follow, share buttons and live chats — all in one place!

Intercom is a customer communication platform with a suite of integrated products for every team, including sales, marketing, product, and support. Intercom products enable targeted communication and engagement with leads and customers via website, inside web and mobile apps, and by email.

MailMunch helps businesses to grow their customer base and improve lead generation by providing the tools to create a fully customized opt-in subscription.

OptinMonster helps to convert abandoning website visitors into subscribers and customers.

Gmail is a free, advertising-supported email service offered as part of Google's G Suite, with 15GB of storage, color-coded inbox filters and unsend button.

MailChimp list management features help users organize and target their list for sending. They automatically remove bounce backs and unsubscribes from their list.

G Suite is a suite of apps from Google which offers a number of tools to communicate and collaborate with colleagues, store files, and manage data.

Inkscape is an open sourced business graphic software. This Linux, Windows & OSX vector graphics editor (SVG format) features transparency, gradients, node editing, pattern fills and PNG export.

LogMeIn Rescue is a powerful, easy-to-use remote support solution for PCs, Macs, mobile devices, and more.

Qualtrics makes sophisticated research simple and empowers users to capture customer, product, brand & employee experience insight. Measure customer experience, track employee engagement, improve brand awareness and gather product feedback in a one powerful platform.

Qualtrics Experience Management (XM) is the only software platform that helps brands continually assess the quality of their four core experiences customers, employees, products, and brands. With Qualtrics XM, organizations can be at every meaningful touchpoint, for every experience, and predict which changes will resonate most with stakeholders.

Keep track of everything thats happening on your network from when a user installs a piece of software they shouldnt have, to when your printers toner level gets low! Spiceworks lets you monitor and receive alerts on all the network happenings you care about most!

WooCommerce is an eCommerce plugin for Wordpress