Optimal Edge Competitors

Born in the mountains out of love for freeride skiing, our passion for adventure runs deep. We believe that freeride is a mindset, an attitude, a drive to challenge convention, to forge your own path, to explore and discover, and choosing your own line. Based on this, our purpose is simple. As for our products, they all enable the freedom to be adventurous. Whether horizontally or vertically, on skis, by bike, or on foot, they offer the optimal balance of style and performance. Our Scandinavian heritage is ever-present, and our commitment to doing better things in a better way is our never-ending responsibility. For memories, stories, products, and adventures that will withstand the test of time.

Performance Lab® is the world’s most sophisticated and advanced nutritional supplement system. Making it easy for everybody to optimise daily performance and enjoy long-range health. Our mission is to deliver the cleanest, safest, and most effective nutrients ever seen. Providing high performers with the nutritional super-fuel they need to fulfil their full potential. We’ve curated an interlocking range of supplements for you to create your own unique stack - whatever your goals or lifestyle. No fillers, no synthetics. Just clean nutrition. All Performance Lab® products, including Mind Lab Pro®, Pre Lab Pro® and Nu:tropic®, feature industry leading ingredients, backed by the gold standards of research. Not to mention plant-based and delivered in our prebiotic-infused NutriCaps® or NutriGels®, the world’s first carrageenan-free vegan softgel. We’ve started a revolution in nutrition technology with our patented NutriGenesis® system. This is our process of growing vitamins and minerals, ensuring maximum bioavailability and potency. Eco-friendliness is an important part of Performance Lab®’s clean supplement philosophy - from how we source our ingredients to our 100% recyclable packaging.

We help people have more energy, less pain, and live a long healthy life. Our roots go back to 1997. We brought some amazing innovations to the industry with high potency formulas based on whole foods, and cutting-edge nutrition, exercise, and testing systems for all our clients. We now encompass several companies under one umbrella, each of them filling specific niches in the health world. We also aim to support a practice’s ability to decrease healing time and increase the optimal health of patients. To learn more about the founder and formulator, Douglas D. Grant, visit https://www.DouglasDGrant.com