Optical Prism / Prisme Optique Magazine Information

This year, Optical Prism proudly celebrates 40 years as the trusted source for Canadian eye care professionals. As Canada’s most published ECP magazine, Optical Prism publishes twelve issues per year, eight print issues, and four digital issues, all of which are available online on our highly interactive digital magazine platform. For our French readers, we offer Prisme Optique, our French version, twelve months of the year on our digital magazine platform. The magazines provide ECPs with timely and thought-provoking features, profiles, and informational articles related to eye care, eyewear, practice management, marketing, merchandising, and more. The fashion side of the optical industry also features prominently, with bright, colourful, and eye-catching showcases featuring the latest in frames, sunglasses, sports eyewear, and accessories. In addition, industry-leading websites opticalprism.ca and prismeoptique.ca feature the latest news, resources, and free classified ads. OP also distributes a weekly e-newsletter along with sponsored eblasts to subscribers across Canada, and content is regularly shared and promoted through social media. Opticians, optometrists, and ophthalmologists play a critical role in the Canadian healthcare system, and Optical Prism/Prisme Optique is the go-to source of information for these highly-educated, dedicated, and busy practitioners.