Open Culture Information

Open Culture is a first of its kind Employer Brand Marketing Platform. We help organisations open up and show who they really are by building, enhancing and showcasing their employer brand, allowing them to attract and engage more top talent. There are four pillars to an effective talent attraction strategy Employer branding - building an authentic employer brand that tells the real story about working in your organisation. Recruitment marketing - Recruitment marketing takes many different forms these days and you need to find the right channels and produce the right content to engage and inspire candidates. Candidate Experience - CX is a hot topic but its often misunderstood. Delivering a frictionless CX isn’t just about tech, its also about giving them the information and insights they crave in with a tech experience that they expect. Diversity & Inclusion - D&I is a natural bi-product of having a strong employer brand and using the right recruitment marketing tactics. By giving candidates insights and leveraging your most important assets, your employees you can naturally showcase your diversity to engage more diverse candidates. #employerbranding #recruitmentmarketing #candidateexperience #hiring