On Point Digital Marketing Information

On Point Digital Marketing was born when Alice Spies, Founder/CEO, returned from a semester abroad and discovered the demand for this specialty within the Marketing industry. With newly developed skills she took on something that seems impossible - starting a business whilst being a full-time student. This goes to show the level of dedication and commitment Alice displays in her work and her studies. The name 'On Point' originated from Alice's years of dancing and instructing. En pointe is a call to action in dancing which rings true for digital marketing. Additionally, being 'on point' is to be exact or 'right on' which draws on the analytical side of digital marketing and it is a constant reminder that everything needs to be precise. Also, being 'right on' adheres to the strong youthful element of the company that Alice has worked so hard to demonstrate. It is an acute balance of professionalism and friendliness. On Point's mantra is 'putting potential into practice' and it rings through our strategies every day. We understand that everyone has a different way of doing business, it is the same with digital platforms, each has their own benefits. We seek to develop your digital marketing strategy through your vision. This is vital as our role is not permanent in your business but rather a guide through the complexities of digital marketing to find the best playing field for you. We believe that this our most important value proposition that we add value to your company in the avenue that suits you. In saying this, sometimes the digital world can be overwhelming and putting your business out there online, can be daunting. We seek that clients understand what they are undertaking with our guidance and can capitalise on our skills to get the most out of services. There is so much to learn in the digital marketing disciple, and we as a company are learning every day, but that is the beauty of this industry, everyone is constantly learning from each other.