Okhai Competitors

BIBA is the most loved ethnic fashion brand in India. Biba Apparels Private Limited (“Biba”), the Indian fashion giant, stands true to its name. The brand has been dressing and embellishing demure maidens from every corner of India since 1986. Contemporary ethnic fashion at affordable price is Biba’s commitment to fashion enthusiasts. The word “biba” is a Punjabi endearment for a young and pretty girl. It implies sublime qualities, compelling Mrs. Meena Bindra, the founder of Biba, to use the name for the line of salwar, kameez, and dupattas that she launched in 1986. What began as a fashionable and affordable line remains the brand’s ethos today: fashion at affordable price. In time, new range collections were introduced. Today, the mix-and-match range has a very contemporary sensibility, and the salwar-kameez range is very ethnic, defined by an Indian crafted look, hand-block prints, and vegetable dyes. Indian handlooms with traditional embroideries and other techniques are applied in producing the garments. Unstitched suits and a festive collection for two-to-12-year-old girls cater to the full demands of a woman. Biba pioneered Bollywood merchandising in India by providing costumes for Na Tum Jano Na Hum in 2004. It covered ten more projects, including blockbusters such as Devdas, Hulchul, and Baghban. With BIBA, always expect a truly unique, wow-inspiring ethnic experience!

ShopClues is India's first and the largest managed marketplace, cloaking more than 100 million monthly visitors on its website. Founded in July 2011 in Silicon Valley , with 5cr listed products and over 500000 + merchants, ShopClues aims to provide the best online shopping experience to its customers - starting from the great selection, low price, ease of use, fast delivery, and ending with the best customer service you have ever experienced. ShopClues ships in over 30k pincodes across India and has thousands of online stores. The company is run by energetic team of over 1350 + people and is funded by leading institutional investors, is an Indian subsidiary of Clues Network Inc., a US Corporation and is based out of Gurgaon.

Suta is the most humble product we meet and live with every day. It means thread. Su- Sujata and Ta- Taniya were elated when they discovered the magic of the syllables in their names. It feels that it’s meant to be. Silly childhood game of selling bags made out of handkerchief suddenly started looking like a signal. Su and Ta always had a special liking for the countless and varied forms of art and culture across India. Even after spending many years in the corporate world, their passion never abated. Thus in 2016, fighting many odds, Suta was born. The brand SUTA is a fresh design house that centers on creating a range of attire with a blend of tradition and contemporaneity. Suta’s crafted inspirations pay attention to details and the designs add elegance, boldness and grace. SUTA or thread, the basis of the brand's inspiration is a reminder of the craft traditions of India. Like a pure creation that begins with a needle and thread, SUTA offers novelty each time it is experienced. Suta is the maker of simple and humble designs using our very own and known fabrics to make our souls sing with joy. Artisans from all around the country create raw and uninhibited designs using their ancestral weaving processes. Suta talks to tradition and weaves its own creation. We salute their craftsmanship and are thankful to them for keeping this art alive. Suta products are just a token of representation of the innumerous souls who have touched the fabric. We aspire to keep the undying spirit of artistry alive. Suta celebrates raw threads, traditional boldness and uninterrupted simplicity!