OISTER - Holistic Brands & Marketing Information

OISTER is a brand & marketing consultancy for companies and agencies with five service areas: CONCEPT: Development of: brand strategies, marketing strategies, integrated campaign concepts (Digital, Data Analytics, Content, Social, CX, ATL, BTL, CRM, Media), audience profiling, customer journeys, messaging matrixes, discovery/strategy/progress/implementation workshops. EXECUTION/IMPLEMENTATION: Marketing management, campaign management, project management, collaboration management & lead for complex integrated projects, client lead, account and P&L management. STRUCTURE: Workflow and collaboration optimisation, redesign & optimisation of interdisciplinary processes and team structures, change management/implementation. AGENCY MANAGEMENT: Optimising agency management & roster-mix, agency selection support. MARKETS: Market entry and market leverage strategies. Offering German & Australian market experience to German and Australian brands/companies that are interested in starting or leverage their business in each others market. Connecting knowledge of domestic brand/company positioning with the business potential in the respective foreign market.