OE Tuning Competitors

Founded in 2001 with just a $500 investment and a $1,500 loan, Vivid Racing has grown into a multi-million-dollar leader in online automotive performance parts. Based in Gilbert, Arizona, we are passionate about fueling the ambitions of vehicle enthusiasts worldwide, offering over 2 million products for performance cars, trucks, Jeeps, UTVs, and motorcycles. Our reputation was built on innovation and industry leadership—showcased through iconic project cars, magazine features, exclusive road rally events, and viral video content. Over the years, we’ve not only expanded our product catalog but also launched our own line of premium parts, including exhaust systems, suspension upgrades, wheels, carbon aero components, and tuning solutions. With a customer-centric team and a commitment to leveraging cutting-edge technology and logistics, Vivid Racing continues to stay at the forefront of the automotive industry. As we embrace the latest social media trends, our global presence grows stronger, and our mission to deliver exceptional experiences to enthusiasts everywhere remains our driving force.

Headquartered in Austin, Texas, COBB is an enthusiast-driven automotive company dedicated to providing the world's best vehicle tuning solutions to owners of turbocharged, import oriented vehicles. COBB currently supports small displacement, forced induction vehicles from Subaru, Audi, Volkswagen, Honda, Mazdaspeed, Nissan, BMW, Porsche, Ford and Mitsubishi. Founded in 1999 by Trey Cobb, the company has grown from a small, one-man engine shop for high-end rally applications to a broad based performance parts company, employing 80+ people at our Austin, TX headquarters. Our focus at COBB has always been the enthusiasts. We race, we drive and we like to help people do the same.

Founded in 1999, Bully Dog began developing full-featured calibration devices and other aftermarkets products for a wide range of light-duty vehicles, heavy-duty vehicles and powersports applications. Concentrating on unlocking the hidden potential of consumer vehicles, Bully Dog surpassed all competitors by providing power gains along side increases in vehicle efficiency. In early 2014, Bully Dog and SCT, a performance driven company dominating the custom tuning market, merged. From the merger, Derive Systems was established, combining the market leading technologies and resources of the SCT and Bully Dog brands. Customers are now offered an unparalleled software solution to improve vehicle performance and the overall driving experience. Bully Dog, with the power of Derive Systems, offers customers unmatched tuning solutions with the greatest number of features across the widest range of vehicles in the market.