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Nurihaus is the Global Creator OS — the operating system for K-beauty's global expansion. We connect K-beauty brands with 1.2M+ verified global creators and turn that reach into measurable North American sales. From content marketing and offline activation to commerce infrastructure and brand investment, we run the full flywheel under one roof. Our services: • Nurilounge — Global campaign operations: content marketing and offline events, including K-Beauty Boost (Seoul / NYC) and Nuriday. • Nuriglow — Cross-border commerce infrastructure for K-beauty in North America. • Nuriworkshop — Investment fund backing breakout K-beauty brands. Backed by Hashed (Series A lead, $2.6M, 2025), The Ventures, D.CAMP, PS Ventures, Regent Partners, SS Investment, and CTK. Headquartered in Seoul, operating across Seoul and New York.

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Aram Baek is the CEO of nurihaus.

18 people are employed at nurihaus.

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