NowPurchase is building the operating system for metal manufacturing, bringing together procurement, quality, and production intelligence into one unified ecosystem. We provide a trusted, transparent procurement infrastructure for high-quality raw materials like metal scrap, alloys, and additives, helping manufacturers move from fragmented sourcing to seamless, data-led procurement. With real-time price and stock discovery via our WhatsApp interface, backed by on-ground quality checks and service teams, we enable faster decisions, better control, and consistent supply. At the core of this transformation is our SaaS platform, MetalCloud, enabling true digitization + AI for foundries. By bringing together data from paper log sheets, machines, and human interactions into one unified system, MetalCloud delivers intelligent, real-time insights in as little as 90 days. Through three powerful layers capturing what humans do, what machines do, and how they interact, MetalCloud ensures that your best process becomes your default process. With AI Vision that sees what humans canβt, it helps reduce defects, optimize alloy usage, and unlock measurable gains in yield, cost, and efficiency. Today, NowPurchase operates across 11+ locations with a PAN India presence, serving 250+ foundries including leaders like Tata Steel, Titagarh Rail Systems, and Brakes India. Our integrated approach is helping customers unlock higher productivity, tighter process control, and end-to-end visibility across procurement and production. Our infrastructure includes advanced scrap processing centers, strategic storage facilities, and a growing team of 120+ professionals built to support scale, reliability, and speed. π»ππ ππππππ ππ π΄ππππ π΄ππππππππππππ ππ π΅ππ!
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The NowPurchase annual revenue was $22.5 million in 2026.
Naman Shah is the Founder and CEO of NowPurchase.
112 people are employed at NowPurchase.
NowPurchase is based in Kolkata, West Bengal.
The NAICS codes for NowPurchase are [42371, 423, 42, 4237, 513, 423710, 51].
The SIC codes for NowPurchase are [737, 50, 73, 507].