Not Sorry Information

Not Sorry is about people who build remarkable things and stop apologizing for how much they want. Every day there is one business concept, the kind you get cold called on, answered on video and then written out properly. That is The Daily Cold Call. Every week there is a longer read: an essay, a framework, or the story behind a company and the choices that shaped it. The work draws on years at McKinsey and case writing at Stanford GSB. Many of the subjects happen to be Canadian. All are doing serious work with ambition, character, and high standards. Canada is our starting point, not our ceiling.