New Futures Lab Information

New Futures Lab is a design-led innovation team reimagining the role of packaging as it relates to food mobility, access, and waste reduction. We use design and design-thinking to identify inspired alternatives to the status quo. Our team is focused on long-term growth strategies to accelerate sustainable business transformation. We are both aspirational and operational—leaning into preferred futures, testing new theories, learning by doing and iterating often. New Futures Lab is a division of Fabri-Kal.