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Natural State was founded as a new market approach in 2017, accumulating more than 20 years of experience in project development and realisation. The Natural State method is about thoughtfulness and holistic value creation, combining traditional business development with Nordic societal-oriented and Japanese nature-oriented business cultures. It is designed to help you develop and realise ideas for a future-oriented and aware market. Today, Natural State operates as a small group of purpose-driven strategists with expertise ranging from operations and economics to place building and branding. In addition to building self-initiated projects, we work with both the public and private sectors, locally and globally. Sometimes we also invest to help realise ideas we believe in.

Natural State Questions

The Natural State annual revenue was $8.2 million in 2026.

Laara Matsen is the Creative Director and Strategist of Natural State.

4 people are employed at Natural State.

The NAICS codes for Natural State are [926, 92].

The SIC codes for Natural State are [96, 964].

Top Natural State Employees

G2 Leader Summer 2026 G2 Best Est ROI Mid-Market Summer 2026 G2 Easiest Admin Mid-Market Summer 2026 G2 Most Implementable Summer 2026 G2 Best Results Mid-Market Summer 2026 G2 Lead Capture Mid-Market Summer 2026 Inc Fastest Growing Private Companies 2026 Inc Best Workplace 2026
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