Natural Agave Competitors

Nature’s Way® is one of the most recognized and trusted manufacturers of dietary supplements and vitamins. A pioneer in herbal supplements, the Nature’s Way brand is known for its expansive offerings of whole herbs, standardized extracts, vitamins & minerals, and homeopathic remedies. Beyond herbal supplements, Nature’s Way manufactures trusted brands such as Alive! ® multi-vitamins, Fortify probiotics, Umcka® Cold Care, and Sambucus. Our brands are sold through retail partners in the grocery, drug, mass, health food store, eCommerce and other channels, and we are proud to be growing rapidly. Employees at Nature’s Way have a passion for building trustworthy brands that help improve the health and wellness of others. This is our mission and it forms the basis of everything we do. Whether developing science-based formulas, utilizing top-quality ingredients, or diligently adhering to Good Manufacturing Practices (GMP), Nature’s Way is known for its unwavering commitment to quality and efficacy. That’s why consumers know that if it’s Nature’s Way, they can “Trust the Leaf®.”

Born from a proprietary mixture of the high-purity Monk Fruit extract and Erythritol, LAKANTO® is a delicious, all-natural, zero calories, zero glycemic sweetener with the scrumptious rich taste of sugar. Over a thousand year ago, in remote mountain highlands of Asia, a group of Buddhist monks called the Luohan achieved enlightenment through meditation, prayer, and pure living. On the slopes of a primeval forest, the monks discovered and cultivated a rare fruit prized for its sweetness. This sacred fruit was named Monk Fruit, or Luohan Guo, after its devoted caretakers and was used in elixirs to increase chi, or life energy. Monk Fruit was used for centuries in eastern traditional herbalism to increase chi and well-being, earning it the nickname “The Immortals’ Fruit.” We still grow and harvest Monk Fruit for LAKANTO® in the same pristine area and according to traditional and environmental methods.

Madhava was established in Lyons, Colorado in 1973. Originally founded as a farm and honey operation, Madhava is a privately owned food company located in Boulder, Colorado. Fifty years later we are focused on delivering pure, clean, high quality organic and natural foods to consumers. Madhava is the #1 brand of Agave and Coconut Sugar sold in the US. Our Organic Honey is the #2 brand nationally and consumers in more than 40 states enjoy our US sourced honey. In addition to these category-leading products, Madhava also produces organic and non-GMO culinary oils and vinegars. The Madhava team works tirelessly to identify and ethically source the purest food products from around the world. In partnership with the Clean Label Project, our products are regularly tested for over 130 harmful environmental and industrial contaminants and toxins, including heavy metals and pesticides. Winner of multiple awards from the Clean Label Project for Purity, Pesticide Free and Antioxidant Superiority.