Founded in 1969, Natura is a Brazilian multinational in the cosmetics and personal care segment, a leader in direct sales in Brazil, and recognized for protecting the Amazon social biodiversity through its sustainable business model. Cruelty free. 100% vegan. With 7,000 employees and 2 million beauty Consultants worldwide, Natura operates in 11 countries. In 2014, Natura became the first publicly traded company to receive B Corp ™ certification, and its third certification was concluded in 2020. Natura’s Ekos line is certified by the Union for Ethical Biotrade (UEBT). Learn more: natura.com
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The Natura annual revenue was $1.94 billion in 2026.
João Paulo Ferreira is the CEO of Natura.
20,342 people are employed at Natura.
Natura is based in Parque Anhanguera, Sao Paulo.
The NAICS codes for Natura are [42421, 3256, 325, 42, 424, 4242, 32, 32562].
The SIC codes for Natura are [519, 28, 284, 51].