MUSLSA Competitors

Powerhouse Gyms International is the largest gym licensing brand in the world with over 300 licensees in 20 countries. With over 2 million members and a network of over 7 million fitness enthusiasts, Powerhouse Gym is a pioneer in the fitness industry. Powerhouse Gym has several departments that are pillars to the strength of the brand consisting of gym licensing, brand licensing, publications, preferred vendor program, North American marketing & International marketing, trade shows and merchandising.

Welcome to GymNation. The People’s Gym We are leading the fight against inactivity by making going to the gym less intimidating, more affordable, accessible, and fun for everyone in the region. GymNation stands with everyone, for every ability, for every shape, and for every size. We are a gym that is actually committed to getting more people moving across the region. We're not just building incredible gyms; our vision is to play a lead role as the Region’s Movement Partner, championing healthy and active lifestyles alongside the importance of mental health and physical wellbeing.

LiftLab is the Full-funnel MMM and Incrementality Testing platform that integrates daily intelligence, causal experimentation, and long-term brand forecasting into a unified, self-improving system. PlatformSense updates the model every 24 hours with live ad platform signals, eliminating 90-day data lags and providing same-day budget insights. Geo experiments continuously calibrate response curves. The Long-Term Brand Effects module quantifies brand equity as a forward-looking P&L asset rather than a vanity metric. This closed loop across modeling, experimentation, and forecasting ensures every dollar spent on brand and performance delivers measurable economic value that your CFO can validate.