MSL Motor Group is a family owned business which has been in operation since 1959. We are very proud to sell and service Mercedes-Benz, Mazda, ŠKODA, BYD, smart, and XPENG vehicles. We live by our mission statement which states that we strive to deliver complete customer satisfaction in all areas of our business, through our passion, continuous innovation and the development of our contemporary dealerships. We retail Mercedes-Benz vehicles from Mercedes-Benz Ballsbridge, Mercedes-Benz South Dublin, Mercedes-Benz North Dublin and Mercedes-Benz Cork. MSL Park Motors is home to Mazda and SKODA as well as BYD North Dublin. We have two BYD showrooms, located in Deansgrange, Dublin ( BYD South Dublin) and in Eastgate Business Park Cork (BYD Cork), in close proximity to Mercedes-Benz Cork. Our newest dealership addition is XPENG South Dublin, located adjacent to BYD South Dublin in Deansgrange.
| Website | http://www.msl.ie |
| Revenue | $31 million |
| Employees | 82 (77 on RocketReach) |
| Founded | 1950 |
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| Industry | Motor Vehicle Manufacturing, Other Commercial Services, Other Services (B2C Non-Financial) |
| Web Rank | 1 Million |
| Keywords | Car Dealership, Mercedes-Benz Dealer, Motor Group, Mazda Dealer, Skoda Dealer, New Car Sales, Car Servicing, Vehicle Sales, Auto Sales, Smart Dealer, Used Car Sales, Electric Vehicle Sales, Car Maintenance, Auto Parts, Car Parts, Family Owned Business |
| Competitors | Euro Car Parts Ltd., Joe Duffy Group, Kearys Motor Group, Donnelly Group, Linders, Tullamore Motors, BMW Group Ireland, Mullingar Autos, Limerick Motor Centre (view competitors) |
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MSL Motor Group Questions
The MSL Motor Group annual revenue was $31 million in 2026.
Gerard Lynch is the Managing Director of MSL Motor Group.
77 people are employed at MSL Motor Group.
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