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Founded in 1999, MSDS is a boutique branding, design and creative services agency based in Manhattan. We help clients express their vision and values by creating one-of-a-kind brands that stand out in the marketplace and have meaningful business impact. By uniting strategic thinking, intelligent creative execution and technical know-how, we help clients craft a clear, consistent, and effective brand presence—no matter where they reach their audience. We align business and marketing objectives then create compelling, integrated creative systems spanning visual and verbal positioning, content development, print communication design, advertising creative and distinctive, effective online user experiences. We're small by design, and we believe our boutique size delivers enormous value to our clients. At MSDS, you always work directly with the principals and the A team; there is no B team. Our relationships are built on close-knit collaboration with our clients that allow us to quickly craft strategic vision, and create the scalable communications systems and effective tactical expressions to execute it.

MSDS Questions

The MSDS annual revenue was $9.4 million in 2026.

Xiangqin Lin is the Founder of MSDS.

13 people are employed at MSDS.

MSDS is based in New York City, New York.

The NAICS codes for MSDS are [5418, 541, 54].

The SIC codes for MSDS are [73, 7336, 733].

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