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Established as Meguiar’s Australia in 1990, MotorActive was born in 2005 to better represent the company’s ever-expanding portfolio of automotive products and services. MotorActive specialises in the manufacturing, importation, distribution and marketing of a number of leading automotive aftermarket brands – each of which specifically caters to the automotive enthusiast market. MotorActive’s portfolio of brands includes; Meguiar’s, ColorSpec, Mobil 1 and CarMechanica. With 30-plus years’ experience, MotorActive is highly respected within the automotive community and has built up the necessary experience, expertise and knowledge to meet the expectations and demands of even the most discerning and passionate car owner. To maintain the level of excellence our customers expect from us and our brands, MotorActive prides its self on the quality of its products, highly-knowledgeable tech support and comprehensive training programs.

MotorActive Questions

The MotorActive annual revenue was $2 million in 2026.

Bruce Morrison is the Managing Director of MotorActive.

17 people are employed at MotorActive.

MotorActive is based in Sydney, New South Wales.

The NAICS codes for MotorActive are [4231, 42, 42312, 423].

The SIC codes for MotorActive are [501, 50].

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