Morrison Street Information

Morrison Street is a software and services company that uses unique programming solutions and online strategies to connect brands with consumers via experiential marketing and back-end design process. We started as an event and guerrilla marketing agency that adopted web-based social solutions as a way to connect with consumers and build meaningful brand dialogue. Morrison Street now excels at creating digital solutions to streamline client communications and eliminate program "echo" with the consumer base and associated partners. One of the greatest challenges to the experiential marketer is quantifying bold marketing efforts away from the point of purchase. Morrison Street specializes in developing innovative, no-nonsense technology solutions that illustrate the brand/consumer relationship in real-time. We create awareness with client needs, eliminate "number walls" and remove irrelevant "trackers" and "estimators" from the budgeting and ROI conversation. The digital age is no longer a place for locally hosted budgets or bifurcated activation strategies. Our technology solutions connect the leaders to the field in real time cultivating a responsive, scalable platform that drives efficiency and greater brand awareness through real consumer dialogue. Simply put, we strive to understand how your company makes money, and put your consumers into your brand's experience. We manage and deliver acquisition through data-driven methodologies that rely on real-time input from both the brand and the consumer. We develop ground-up technology solutions that allow your managers to communicate unilaterally with their team and deliver up-to-the-minute results that can be directed on a whim.