Moore Thought Information

Hello, I build brand equity. I collaborate with people and brands to help make a measurable difference to their business. For many years I’ve been marketing brands, small and large, multi-channel, retail and wholesale, heritage and modern, established and new. Getting to the heart of what they stand for and finding creative ways to share them, so that people want to buy into them. I’ve created Moore Thought to enable me to collaborate with more brands. To share my knowledge and experience with brands who want to grow, to engage more customers, to get more from their marketing or simply have too much to do themselves. My style is thoughtful and imaginative. My approach simplifies and integrates. My rule of thumb is common sense. I accomplish things with honesty and humour. I’ve worked with and for high profile, global brands in the fashion, lifestyle and beauty categories, in privately held, PLC and private equity backed businesses. Through management positions to Board level, I’ve learned a lot about what to do, what not to do and may have managed the challenges your business is facing. I’ve built brand equity by creating bespoke customer experiences for brands, which live beyond my involvement. My knowledge is broad and because I’m not designing, making or selling other products, my point of view is objective.