Monoi Competitors

SheaMoisture: Black founded & Black Led Certified B Corp Hair & skin care made with fair trade ingredients and love SheaMoisture is the legacy of founder and CEO Richelieu Dennis’ grandmother Sofi, who sold handcrafted shea butter soaps and salves in Sierra Leone to support her family, after she was widowed at a young age. Sofi became known as a healer throughout the countryside, and taught her recipes to her Richelieu. Nubian Heritage had its humble beginnings in Harlem. After graduating from college, Richelieu and his best friend, Nyema Tubman, began selling their culturally authentic creations in Harlem as street vendors. Guided by the legacy of ancient Nubia, the world's first melting pot, we remix global healing traditions into modern wellness solutions. Though our purpose-driven Community Commerce business model, SheaMoisture ethically sources shea butter from 15 women’s co-ops in Northern Ghana. We don’t just buy the women’s raw materials — we help them develop self-sustaining businesses. An ethical wage premium is paid to these enterprising women, and they become our partners, not just our suppliers. With their rise in income, they experience greater health, access to education and the benefits of financial freedom.

Thank God It's Natural (tgin) is a manufacturer of natural and organic hair and personal care products. We are fully committed to offering the highest quality of products using the most natural ingredients available. When Harvard Law graduate and breast cancer survivor, Chris-Tia Donaldson, was unable to find products for her textured hair, she invented them; and Thank God It’s Natural (tgin) was born. Made with Chris-Tia’s passion for wellness and immense attention to detail, tgin products are developed using the finest ingredients to support the health of your hair, skin and body. tgin products are currently sold in Target, Sally Beauty, Whole Foods, CVS, Rite Aid, Amazon.com, and at local health and beauty supply stores worldwide.

Carol’s Daughter is a line of genuinely natural beauty products for the hair, skin, and body created by Lisa Price and named after her mother Carol. Founded in her Brooklyn, NY kitchen Price’s concoctions have become staples on the shelves of celebrity bathrooms of which grabbed the attention of company partners Will & Jada Pinkett Smith, Jay-Z and Mary J. Blige. Nature, family and love are words that resonate with Carol’s Daughter and each product carries a unique story that describes the familiar manner in which it was born. Even after 20 years of success and expansion, Carol’s Daughter continues to deliver the highest quality products all the while carrying a treasure trove of family secrets ready to be experienced by its valued consumers. Today Carol's Daughter products can be found in Carol's Daughter retail stores and on carolsdaughter.com, at Sephora, Macy's, Dillard's, Regis, ULTA, Belk, and on HSN. For more information, visit www.carolsdaughter.com.