Modern Media Answers LLC Information

Video Marketing is our passion! Research has shown video marketing will increase search results, increase web viewer engagement and raise your credibility. It has been proven that adding video to a website will increase the conversion rate. Aberdeen Group noted in Analyzing the ROI of Video Marketing, “video helps both marketing and sales cut through the clutter with a differentiated voice, thereby increasing both the information retention and the perception of the quality of the message it delivers.” Their research from December, 2013, shows “best in class” marketers use video more often than white papers, slides, blog posts, news stories, infographics or ebooks. After over a decade of creating videos for Barney the Dinosaur, Thomas the Tank Engine, Bob the Builder and Angelina Ballerina, our President McKee Smith is now putting his video and digital media skills to work for you. His team of network level writers, producers, videographers, editors, musicians and more help you use video digital media to grow your bottom line. There is more to video and digital media than just being creative. What you don’t measure your can’t manage! Video gives you the analytics to measure not only how often a video was viewed, but how long they viewed it and more importantly what action they took after viewing. Other ROI and value measurements can show the real value of a project. With an MBA from Baylor University, McKee knows how to make these tools work for you. The combination of multi-national network creative experience combined with graduate level business experience is unique in the digital media area. Let Modern Media Answers, LLC show you how to put digital media to work for you!