Modern Good Information

Matthew is a Level C Certified Brand Strategist (certified by Marty Neumeier) whose work has been consistently recognized in national and international publications and contests. Matthew launched Modern Good in 2008 and quickly established it as one of Philadelphias most respected design studios specializing in brand identity development with notable work for BalletX, Newburgh Brewing Company and The Philly Pops. Hes known for the iconic packaging design for Newburgh Brewing Company which earned first place nationally in both CNBCs Battle of the Beer Labels and USA Todays 10 Best contests. Matt received a BFA from Tyler School of Art in 1999 and was awarded the top portfolio award. Matts work is regularly published in international design publications and exhibited nationally. In addition to his design work at Modern Good, Matthew is regularly asked to speak on the subject of brand identity. In 2019 Matt was selected to represent the United States at the Masters of the USA Exhibition in Bolivia. Vivian began her freelance career in New York in 2005 and soon after, established Modern Good with her husband and partner Matthew. Vivian previously worked at Artisan, a division of Workman publishing, art directing and designing books and cookbooks. Her first job in New York was as a senior designer at Doyle Partners, working on branding and packaging, books, book jackets, music packaging, and identities. Vivians career started in Philadelphia after graduating with honors from Moore College of Art and Design, earning her BFA in Graphic Design as a returning Gulf War veteran. As a designer at Rector Communications, she designed marketing materials and annual reports. At The Franklin Institute she created exhibit graphics, signage, banners and promotional materials and at The Vanguard Group designed investment education materials. She has experience working with publishers, Fortune 500 companies, and non-profit organizations. She is currently a member of the Brand team at Vanguard. She enjoys the collaborative ...