Few brands are created to meet the specific needs of a world-class athlete. Mizu was. Not many companies truly live the life they sell, day in, day out. Mizu does. A handful of brands put the planet before profit. Mizu is one of them. In 2008, pro-snowboarder, Jussi Oksanen had a vision: to curate a line of reusable products with both function and design. Products for the creative, the style-focused, the never-say-no-to-an-adventure type. Products that could take the beating that a professional athlete might throw their way and keep coming back for more. That, our friends, is how Mizu was born. At Mizu, we don't just sell an adventure rich lifestyle, we live it. Between our global team of athletes, photographers, and explorers right down to the people developing our products, we spend half our lives outdoors running our gear into the ground. So, don't worry - we've got you covered for round the clock icy cold water, steaming hot coffee, lifetime warranties, and so much more because it's what we need too. But who says a kick-ass product can't be good looking at the same time? Not Mizu. Which is why we focus on elevated design, innovative finishes and a final product that you'll want to own as much for how it looks as how it functions. Our path at Mizu is an authentic one. From our very beginnings to our ongoing mission, we have blazed a trail by engineering products that reflect who we are and where we want to go. Join us for the ride. @mizulife / #mizumission / www.mizulife.com
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The Mizu annual revenue was $3 million in 2026.
Tim Pogue is the CEO and President of Mizu.
28 people are employed at Mizu.
Mizu is based in Carlsbad, California.
The NAICS codes for Mizu are [32721, 327, 3272, 32].
The SIC codes for Mizu are [322, 32].