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The new generation of shopping behavior has emerged with the power of social media and content becoming the driving force of product sales. However, consumers are still stuck with the traditional method of online shopping having to rummage through pages of undesired products. Miscellani is here to present a re-invented shopping platform to cater to the new generation of shoppers utilizing the power of user generated content to provide fashion, beauty, and lifestyle products to consumers. With the emergence of machine learning and image recognition technology the world is ready to serve the new generation of shoppers.

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