Minutrade was born with the mission of including lower class consumers on companies' rewards programs. With that in mind, Minutrade developed a complete technological platform of micro-rewards. That platform has the goal of making available to clients low cost services and digital products as a higher perceived value – it is simple, efficient and automatic.
| Website | http://www.minu.co |
| Revenue | $18.5 million |
| Employees | 182 (98 on RocketReach) |
| Founded | 2007 |
| Address | Av. Pres. Juscelino Kubitschek, 1830 | Conjunto 114, Vila Olímpia, São Paulo, State of São Paulo 13571-410, BR |
| Technologies | |
| Industry | Advertising Services |
| Keywords | Loyalty Program Platform, Digital Rewards Platform, Customer Engagement Platform, Loyalty Marketing Platform, Customer Retention Platform, Rewards And Recognition Platform, Engagement Marketing Platform, Rewards Program Software, Incentive Program Software, Rewards Program Management, Loyalty Program Software |
| Competitors | Knack, Yonder, Picnic Insurance, Wander, Are We There Yet?, VistaCreate, Soar.com, Journey, Expedition.com Inc, Wanderlust Diseño de Interiores +28 more (view full list) |
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The minu.co annual revenue was $18.5 million in 2026.
Thiago Rocha is the CTO of minu.co.
98 people are employed at minu.co.
minu.co is based in São Paulo, State of São Paulo.