Mindware Competitors

We are the LEGO Group, the company behind the world’s most loved LEGO® bricks. Our brand name derived from the two Danish words Leg Godt, which mean “Play Well”. We’ve been sparking imaginations and inspiring the builders of tomorrow since 1932. This is our mission and what motivates our colleagues around the world every day. Today, we remain proudly family-owned with headquarters in Billund, Denmark. We have regional hubs in Boston, USA; London, UK; Shanghai, China; and Singapore, as well as 7 manufacturing facilities around the world. These places are home to 31,000+ colleagues in everything from design and engineering to digital technology and marketing. Together we learn, imagine and build – creating play experiences that are sold in over 130 countries worldwide. A purposeful and responsible global brand where creativity helps to inspire builders all around the world. Just imagine being part of that!

About Melissa & Doug From classic wooden toys to crafts, pretend play, and games, Melissa & Doug products provide a launch pad to ignite imagination and a sense of wonder in all children so they can discover themselves, their passions, and their purpose. Since the company’s founding 30 years ago, Melissa & Doug has consistently delivered innovative products that inspire open-ended thinking, encourage kids to see new possibilities, and offer Countless Ways to Play. It’s part of a bigger vision to Take Back Childhood. Because by giving children a true childhood with the space and freedom to explore their world, we give them a path to realizing their full potential! Led by its namesake co-founders, the brand’s headquarters are in Wilton, Connecticut, with offices in New York City and various other locations across the globe. Today, the brand has become one of the most trusted names in children’s products with more than 2,000 toys, crafts, and games that are designed in-house and available in more than 100 countries. HOW WE PLAY…AT WORK: • Imagine in our workplace of wonder! Imagine the possibilities, asking “What if…?” We recognize that, just as there are countless ways to play, there are countless ways to work. • Create playful productivity! In our playful environment we look at accomplishments differently and understand that creativity allows for variations in the path to achieve each person’s goal. • Explore empowerment and discovery! We believe real learning and growth happens when we have the time and space to explore our world, pursue our passions, and follow our curiosity. • Connect to our collaborative community! We treat people as we would want to be treated – with honesty, authenticity, and respect. • Think with ingenuity and originality! We see opportunities in problems and pride ourselves on doing things differently, continually thinking about why we are here and what it means to inspire. Learn more at MelissaAndDoug.com.

At schleich®, we don’t just make toy figurines. We craft small companions that spark big stories. Our purpose is Crafting Compassion: Children learn to understand themselves and different perspectives, to act with respect, and to experience a sense of connection. Through the joy of play, they develop inner strength and a sense of responsibility for others. In this way, playful children grow into confident adults who shape their own world - and ours - with joy. Because a toy today can be a skill tomorrow. We design every figurine with love, responsibility, and an obsession for detail, so families can trust what’s in small hands. Safe, durable, built to last, and made to matter. It all began in 1935, when Friedrich Schleich started a small company in southern Germany. Today, our figurines travel the world. schleich® is loved in more than 60 countries for its authenticity, detail, and quality. And we’ve learned one simple thing: storytelling doesn’t need a screen, it needs a starting point. One figurine on the carpet can turn into a rescue mission, a peace treaty, a daring expedition, or the world’s tiniest dinner party.