Vice President Product Marketing @ (October 2022 - December 2024)
Vice President Marketing @ (June 2021 - August 2022)
Sr. Director, Demand Generation @ (April 2020 - May 2021)
Director, Digital Marketing @ (October 2015 - April 2020)
Director, Product Marketing and Demand Generation @ (September 2014 - October 2015)
Sr. Product Marketing Manager @ (April 2011 - September 2014)
Executive Director @ (March 2008 - February 2011)
Executive Director @ (June 2006 - March 2008)
Product Manager @ (August 2004 - May 2006)
Mike Riding Education
Brigham Young University
MA in English (Dual emphasis in American Literature and Professional Communications)
2004-2006
Brigham Young University
Bachelor of Arts (English; Minor in Psychology)
1998-2001
Mike Riding Skills
Marketing
Email Marketing
Marketing Strategy
Lead Generation
Social Media Marketing
Marketing Communications
Digital Marketing
Product Marketing
Business Development
SaaS
Leadership
CRM
Management
Sales
Technical Writing
Internal Communications
Project Management
Analytics
Salesforce.com
Public Relations
Strategic Planning
Copywriting
Web Marketing
Online Marketing
Content Management
Market Research
Account Management
Social Media
Marketing Automation
Cross-functional Team Leadership
E-commerce
Marketing Analytics
Positive Personality
Content Strategy
Humorist
Outbound Marketing
Lead Nurturing
Strategic Partnerships
Marketing Operations
Sales Operations
Marketo
HubSpot
Art
Cross Functional Team Leadership
E Commerce
Demand Planning
Strategy
Customer Relationship Management Crm
Communications
Software as a Service Saas
Crossfunctional Team Leadership
Digital Strategy
Demand Generation
Online Advertising
Business to Business B2b
Paid Media
Customer Relationship Management
Software as a Service
Business to Business
Mike Riding Summary
Mike Riding, based in Salt Lake City, UT, US, is currently a VP Product Marketing and Management (Contract) at AI Dev Lab. Mike Riding brings experience from previous roles at Integrate, Embold Health, Lendio and Adobe Workfront. Mike Riding holds a 2004 - 2006 MA in English in Dual emphasis in American Literature and Professional Communications @ Brigham Young University. With a robust skill set that includes Marketing, Email Marketing, Marketing Strategy, Lead Generation, Social Media Marketing and more. Mike Riding has 2 emails and 3 mobile phone numbers on RocketReach.
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