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Michelle Yip Location
Singapore
Michelle Yip Work
Group Head, Brand, Marketing and Communications @ (December 2025 - Present)
Marketing Director, APAC @ (May 2022 - March 2025)
Executive Director, Group Strategic Marketing and Communications @ (January 2021 - April 2022)
CMO, Lazada Singapore and Group Executive Vice-President Marketing @ (July 2019 - December 2020)
Group Executive Vice-President, Marketplace Growth Policies and Operations @ (June 2016 - June 2019)
Group Category Director, Home Category @ (May 2015 - June 2016)
Marketing Lead, Garment, Floor and Air Care Categories and Lifestyle Entertainment @ (May 2011 - April 2015)
Senior Marketing Manager, Telecommunications Team, Hong Kong and Macau @ (September 2007 - April 2011)
Asst. Marketing Manager, Global Marketing HQ @ (March 2005 - March 2007)
Michelle Yip Education
Korea University / 고려대학교
Master of Arts in International Business
NUS Business School
Bachelor of Business Administration - BBA
Raffles Institution
Michelle Yip Skills
Analytical Skills
Brand Management
Brand Strategy
Branding
Business Development
Business Strategy
CRM
Communication
Consumer Electronics
Cross-functional Team Leadership
Customer Experience
E-commerce
Event Management
Go-to-market Strategy
Integrated Marketing
Lead Generation
Leadership
Management
Market Analysis
Market Research
Marketing Analytics
Marketing Communications
Marketing Strategy
Marketplace Operations
New Business Development
Partnerships
Platform Policies and Governance
Problem Solving
Product Management
Product Marketing
Project Management
Relationship Development
Social Media Marketing
Stakeholder Management
Strategy
Trade Marketing
Michelle Yip Summary
Michelle Yip, based in Singapore, is currently a Group Head, Brand, Marketing and Communications at The Kallang Group. Michelle Yip brings experience from previous roles at Meta, DBS Bank and Lazada. Michelle Yip holds a Master of Arts in International Business @ Korea University / 고려대학교. With a robust skill set that includes Analytical Skills, Brand Management, Brand Strategy, Branding, Business Development and more. Michelle Yip has 2 emails and 1 mobile phone numbers on RocketReach.
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