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Michelle Location
Shanghai, China
Michelle Work
2024 -now CMO @
2020 -2023 Marketing Director @
2017 -2020 Global Brand Director @
2016 -2017 Co-Founder @ RFB (Reading for Babies Book Review and Reco)
2013 -2016 International Axe Director @
2006 -2013 Senior Brand Manager @
2003 -2006 Marketing Management Trainee @
2001 -2003 Journalist @
Michelle Education
Nanjing University
Master of Arts (M.A.) (Applied Linguistics)
2001-2003
Nanjing University 1997-2001
Michelle Skills
Brand Equity
Customer Insight
Shopper Marketing
Consumer Products
Marketing Research
FMCG
Brand Management
Trade Marketing
Digital Marketing
Global Marketing
Market Research
Marketing Communications
Brand Development
Marketing Strategy
Marketing Management
Advertising
Fast Moving Consumer Goods Fmcg
Marketing
Journalism
Management
Business Strategy
News Writing
Fast Moving Consumer Goods
Michelle Summary
Michelle, based in Shanghai, China, is currently a CMO at 惠氏营养品(中国)有限公司. Michelle brings experience from previous roles at Danone, Unilever, RFB (Reading for Babies Book Review and Reco) and L'Oréal. Michelle holds a 2001 - 2003 Master of Arts (M.A.) in Applied Linguistics @ Nanjing University. With a robust skill set that includes Brand Equity, Customer Insight, Shopper Marketing, Consumer Products, Marketing Research and more. Michelle has 2 emails on RocketReach.
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