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Michelle Cheung Location
Hong Kong
Michelle Cheung Work
Head of Marketing, Asia @ (February 2022 - Present)
Head of Campaign Management and Account Director of DFI @ (February 2021 - January 2022)
Head of Campaign Management Hong Kong @ (August 2019 - January 2021)
Regional Campaign Manager, South East Asia and Pacific @ (June 2018 - July 2019)
Regional Marketing Manager, Asia Pacific @ (August 2016 - May 2018)
Program Design and Marketing Manager @ (March 2014 - July 2016)
Associate Director @ (October 2011 - February 2014)
Senior Project Director @ (May 2003 - September 2011)
Michelle Cheung Education
The Chinese University of Hong Kong
Master of Science - MSc (Marketing)
Woldingham School, UK
(Year 7 - Upper Sixth)
The University of Hong Kong
Bachelor of Science - BSc (Physica with Business Administration)
Michelle Cheung Skills
Questionnaire Design
Quantitative Research
Analytics
Strategy
Consumer Behaviour
Advertising Research
Focus Groups
Segmentation
Customer Insight
Primary Research
Market Research
Marketing Research
Business Development
Mystery Shopping
Brand Equity
Questionnaires
Management
Market Intelligence
International Research
Survey Design
Consumer Insight
Online Research
Qualitative Research
Leadership
Public Speaking
Research
Social Media
Marketing Strategy
Photoshop
Michelle Cheung Summary
Michelle Cheung, based in Hong Kong, is currently a Head of Marketing, Asia at TCC Global. Michelle Cheung brings experience from previous roles at TCC Global. Michelle Cheung holds a Master of Science - MSc in Marketing @ The Chinese University of Hong Kong. With a robust skill set that includes Questionnaire Design, Quantitative Research, Analytics, Strategy, Consumer Behaviour and more. Michelle Cheung has 2 emails on RocketReach.
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