Michelle Aragon Email & Phone Number

Vice President, Head of Brand Marketing and Strategy @ Spectrum Reach

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Michelle Aragon Location

New York, NY, US

Michelle Aragon Work

Vice President, Head of Brand Marketing and Strategy @ (November 2020 - Present)
SVP, Managing Director, Marketing and Growth @ (April 2016 - November 2020)
VP, New Business Director @ (March 2015 - March 2016)
Consultant, VP Strategy and Digital @ (June 2013 - February 2015)
Brand Marketing Manager, SVEDKA Vodka @ (May 2011 - November 2012)
Digital Strategy Associate @ (October 2010 - April 2011)
Account Supervisor @ (June 2006 - July 2010)
Account Executive @ (January 2005 - December 2005)
Field Marketing Manager @ (January 2003 - January 2004)

Michelle Aragon Education

University of Pennsylvania 2013-2014
Idaho
Bachelor Of Science (Marketing, Communication, Advertising)

Michelle Aragon Skills

AI Strategy
Account Management
Activations
Advertising
Advertising Sales
Analysis
B2B Marketing
B2B Marketing Strategy
B2C Marketing
Brand Awareness
Brand Development
Brand Management
Brand Marketing
Brand Performance
Brand Storytelling
Brand Strategy
Branding & Identity
Budget Development
Budgeting
Business Development
Business Strategy
Business-to-Business (B2B)
Campaign Effectiveness
Coaching & Mentoring
Collaboration
Communications Strategy
Competitive Analysis
Competitive Intelligence
Consumer Behavior
Consumer Products
Content Marketing
Creative Campaign Development
Creative Direction
Creative Executions
Critical Thinking
Cross-functional Team Leadership
Customer Analysis
Customer Insight
Customer Marketing
Customer Relationship Management (CRM)
Demand Generation
Digital Marketing
Digital Media
Digital Strategy
Event Management
Event Planning
Executive Relationships
Executive Team
Go-to-Market Strategy
Integrated Brand Marketing
Integrated Marketing
Integrated Multi-Channel Marketing
Internal and External Communications
Key Account Development
Lead Generation
Leadership
Management
Market Analysis
Market Planning
Market Research
Marketing
Marketing Analytics
Marketing Automation
Marketing Budget Management
Marketing Operations
Marketing Strategy
Marketing Technology
Media Buying
Media Industries
Media Planning
Media Strategy
Messaging
Multi-Channel Marketing
Non-profits
People Management
Problem Solving
Product Development
Product Management
Product Road Mapping
Production Managment
Public Speaking
Relationship Building
Sales and Marketing
Social Media
Stakeholder Engagement
Strategic Communications
Strategic Creative Development
Strategic Initiatives
Strategic Partnerships
Strategic Planning
Strategy
Team Development
Team Management
Technology Architecture
Trade Marketing
Vendor Relations
Below the Line Advertising
Supervision
Training
Business Analysis
Cross Functional Team Leadership
Non Profits
Project Management

Michelle Aragon Summary

Michelle Aragon, based in New York, NY, US, is currently a Vice President, Head of Brand Marketing and Strategy at Spectrum Reach. Michelle Aragon brings experience from previous roles at MAGNA Global, MRM//McCann, Factory 360 and Constellation Brands. Michelle Aragon holds a 2013 - 2014 University of Pennsylvania. With a robust skill set that includes AI Strategy, Account Management, Activations, Advertising, Advertising Sales and more. Michelle Aragon has 2 emails and 1 mobile phone numbers on RocketReach.