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Michael Traverso Location
California, United States
Michael Traverso Work
Manager, Special Projects @ (June 2026 - Present)
Vice President Of Business Development and e-Commerce and Portfolio Development Director @ (January 2021 - January 2026)
International Brand Manager @ (January 2020 - January 2021)
Senior Brand Manager, Director Italian Portfolio @ (January 2014 - January 2020)
Business Development Manager and Hospitality Manager @ (January 2012 - January 2014)
Co-Owner and Vice President @ Traverso’s Gourmet Foods & Liquors (January 1998 - January 2011)
Michael Traverso Education
USC Marshall School of Business
Bachelor of Science - BS (Marketing)
Michael Traverso Skills
Executive Management
Wine & Spirits Industry
Business Development
Sales & Marketing
International Sales & Marketing
Digital Marketing
Revenue & Profit Growth
P&L Management
Strategic Planning
COGS
Sales Operations
New Business Development
Market Planning
Marketing Strategy
Marketing Campaign Management
Social Media Marketing
Value Selling
Brand Development
Brand Management
Marketing Communications
Social Networking
Public Relations
Market Intelligence
Competitive Analysis
Budget Management
Contract Negotiation
Purchasing
Import Logistics
Inventory Management
Pricing Strategy
Forecasting
Modeling
Allocations
Distributors
Foreign Exchange Management
Wineries
Event Management
Event Planning
Wine Knowledge
Wine Tasting
Wine Education
Beverage Industry
Alcoholic Beverages
Beer
Winemaking
Leadership
Staff Development
Coaching & Mentoring
Advertising
Business Development Support
Business Law
Business Strategy
Complex Project Management
Direct to Consumer Marketing
E-Commerce
Education
Entrepreneurship
Family Business
Food and Beverage Operations
Legal Compliance
Legal Consulting
Legal Document Preparation
Legal Writing
Portfolio Management
Product Promotion
Retail Marketing
Retail Sales
Sales Promotion
Sensory Evaluation
Strategic Project Management
Customer Experience
Tourism
Social Media
Customer Relations
Online Marketing
Food
Retail
Sales
Hats
Food and Beverage
Promotions
Marketing
Hospitality
Training
Fine Dining
Viticulture
Restaurants
Customer Service
Time Management
Wine
Budgets
Management
Food Pairing
Pricing
Wine and Spirits Industry
Michael Traverso Summary
Michael Traverso, based in California, United States, is currently a Manager, Special Projects at Springboard Wine Company. Michael Traverso brings experience from previous roles at Wilson Daniels, Jackson Family Wines and Williams Selyem Winery. Michael Traverso holds a Bachelor of Science - BS in Marketing @ USC Marshall School of Business. With a robust skill set that includes Executive Management, Wine & Spirits Industry, Business Development, Sales & Marketing, International Sales & Marketing and more. Michael Traverso has 3 emails and 5 mobile phone numbers on RocketReach.
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