2022 -
2025 Executive Director, Marketing Analytics and Insights @
2025 -
now Vice President, Marketing Analytics and Insights @
2016 -
2022 Director, Marketing Analytics and Insights @
2015 -
2016 Manager, Audience Insights @
2014 -
2015 Manager | Media and Entertainment @
2012 -
2014 Analyst | Media and Entertainment @
2008 -
2010 Promotion Writer and Producer @
2006 -
2008 Marketing Writer and Producer @
2003 -
2006 Editor and Media Manager @
Michael Severson Education
Northwestern University
M.S. (Integrated Marketing Communications, Medill School of Journalism)
2010
-
2011
S.I. Newhouse School of Public Communications at Syracuse University
B.S. (Television-Radio-Film)
2000
-
2003
Michael Severson Skills
Brand Development
Integrated Marketing
Segmentation
Copywriting
Digital Marketing
Creative Services
Brand Strategy
Data Analysis
Advertising
SPSS
Consumer Insights
Social Media
Television Production
Marketing Strategy
Marketing Management
Analytics
Video Production
Media Buying
Public Relations
Market Research
Television
Customer Insight
Content Strategy
Editing
Marketing
Brand Architecture
Media Planning
Digital Media
Social Media Marketing
Interactive Marketing
Strategy
Storytelling
Digital Strategy
Media Relations
New Media
Press Releases
Creative Direction
Mobile Marketing
Strategic Communications
Social Media Measurement
Broadcast
Facebook
Video
Analysis
Michael Severson Summary
Michael Severson, based in Culver City, CA, US, is currently a Vice President, Marketing Analytics and Insights at Sony Pictures Entertainment. Michael Severson brings experience from previous roles at Sony Pictures Entertainment, The Walt Disney Studios and Networked Insights. Michael Severson holds a 2010 - 2011 M.S. in Integrated Marketing Communications, Medill School of Journalism @ Northwestern University. With a robust skill set that includes Brand Development, Integrated Marketing, Segmentation, Copywriting, Digital Marketing and more. Michael Severson has 3 emails and 1 mobile phone numbers on RocketReach.
Get contact details of over 700M profiles across 60M companies - all with industry-leading accuracy. Sales and Recruiter users, try out our Email Finder Extension.
Use our AI-Powered Email Finder
Find business and personal emails and mobile phone numbers with exclusive coverage across niche job titles, industries, and more for unparalleled targeting. Also available via our Contact Data API.